Come Fix a Billboard with Me
- Azeezat Oduola
- Aug 18, 2024
- 1 min read

If you've been following my timeline for a while (you're probably not), you'll know I've gotten a bit interested in restoring glory to the Matchmaking Niche.
For Good Reason (Cough-Cough Bad Copy Cough)
So I worked out four ways to spruce up this boring billboard.
Take #1:

This Phrase repeats a word twice, adding to it's memorability and catchiness,
Alternating between two catchphrase concepts while maintaining the theme.
Take #2:

Adopting a professional business-like tone that boosts the image of abundance, expertise and Niche Leadership.
Neat & Sweet.
Take #3:

Repetition for memorability. Singsongs win. Application of the Golden Marketing Rule of Three- Twice for maximum power.
It shows the Confidence they have in their matches, and the fact that a marriage was seen coming from the start, because they're THAT good.
👩🍳's 💋.
Take #4:

Unprofessionally funny, doesn't align with the serious vibes of the brand.
But still a comment that would take anybody's breathe away.
Would've bern more lethal if framed in a text message format, a sacrifice made to maintain the aesthetic.
Which one is your favourite?
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